Content strategy for mobile

with Karen McGrane

Speaker & Author

Managing Partner at Bond Art + Science

Specialized in Content Strategy, Information Architecture

and Interaction Design

Saturday November 21st, 2015

9am - 5:30pm

Karen photo
Karen photo

workshop leader:
Karen McGrane

If the internet is more awesome than it was in 1995, Karen would like to claim a very tiny piece of the credit. For nearly 20 years Karen has helped businesses create better digital products through the power of user experience design and content strategy. She is Managing Partner at Bond Art + Science, a UX consultancy she founded in 2006, and formerly VP and National Lead for User Experience at Razorfish. She's led projects for dozens of publishing clients, including The New York Times, Condé Nast, The Atlantic, and Hearst. Karen teaches Design Management in the MFA in Interaction Design program at the School of Visual Arts in Manhattan, which educates students on how to run successful projects, teams, and businesses. Her book, Content Strategy for Mobile, was published in 2012 by A Book Apart, and she is the co-host of A Responsive Web Design Podcast with Ethan Marcotte.

Photo credit: Alison Grippo

who is this workshop for?

Executives, Sales and Marketing teams looking to learn more about how content strategy fits into your multi-platform communications strategies.

Content Strategists and looking to step up their game with a world-renowned expert in the field.

Journalists who may want to learn more about Content Strategy

Marketing, Communications and Journalism students or recent graduates looking for insights into how their studies will apply in a professional context.

Entrepreneurs and Startups who need fast and convenient access to skills and insights that will accelerate their businesses.

testimonials

I would rate the workshop a 10/10 and I would be extremely likely to recommend Karen McGrane to a colleague. I think it anchored critical team members on common ground.

Wells Fargo

How do you ensure you've got the best content every way your customers want to access it? Karen McGrane delivers an amazing set of solutions to the challenges of today's content-rich, multi-device world. This is one of those books you'll find yourself quoting from weekly.

Jared Spool Founding Principal, User Interface Engineering

Karen McGrane’s Content Strategy for Mobile brilliantly describes our biggest challenges—and opportunities—in the “wild, wild west” of content. Required reading for all my clients.

Kristina Halvorson Author, Content Strategy for the Web

I heard RAVE reviews from everyone. Thanks!

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partners and groups

Bring your team!

Our workshops are suitable not only for individuals, but also at reduced rates for teams. If you would like to purchase 5 or more tickets for your company or organization, please send us a line and we’d be happy to send you more information about group pricing.

Partner with us!

If your business would like to benefit from more time with workshop leader Karen McGrane and support DynamicLabs, get in touch with us about partner opportunities.

get tickets

Disclaimer

Due to the beta nature of this first round of DynamicLabs, this course will only be delivered if we reach our minimum capacity of ticket sales. In case of a cancellation, you will be notified by email and offered a full refund.